Memorandum to Chairman of CX Technology

The 6 Most Common Resume Mistakes

The 6 Most Common Resume Mistakes For some mistakes in life, you can look back and laugh. I mean, no one actually likes their seventh grade haircut, right? Other mistakes produce a similar cringe, but also regret because you know you could have done so much better. A great example of that one is when you make avoidable mistakes on your resume. A little care and attention at the time could have saved you, and opened up opportunities. Follow these best resume tips, and avoid some of the most popular resume mistakes. 1. The too-casual resume.Back in the good old days of the internet, everyone on AOL had a fun, kicky username that was also their email address. However, MegaAwesomeChick@aol.com probably didn’t anticipate that someday she’d be using that handle to look for gainful employment. These days, there’s zero excuse to use your personal email address on your resume if it’s just that- personal- in nature. Email is free and it is plentiful. So even if you have all of your gamer accounts po inted at IWinYouLose@gmail.com, do yourself a favor and also create a JSmith@gmail.com account too. You want the employer to know that you can separate your professional self from your personal one. That email address at the very top of your resume is the first chance for a red flag.Similarly, no nicknames. If you’re known as â€Å"Big Dog† by all the other salespeople at your current job, don’t feel like you need to include that in your resume.2. The too-much-info resume.If you back up from your resume and squint, and it just looks like one big brick of text, it’s time to revise. You want it to read like an outline of only the most important points about your career. An interview will give you the chance to give background, context, and any additional info you want them to know.3. The outdated resume.Job hunting in 2016 is a much different creature than it was in 1996. Elements fall out of style over the years, and doggedly including them in your current resume can make your packaging seem out of date. A prime example of this is the â€Å"objective† statement in the resume, usually a blurb right under the header. The rà ©sumà © itself is a testament to your goal of getting this job, so you might as well take the space back and include even more action items about how awesome you are.4. The way-back-when resume.If you’ve just graduated from high school and haven’t yet built up a long resume, by all means include your school information and diploma status. If you’re 35 and have had more experience, leave it out. Your resume should be a snapshot of who you are, and tailored for the job you’re seeking. If information is more than 10  years old or not directly relevant for the job you’re applying for, consider leaving it out altogether.5. The non-proofread resume.This cannot be said enough times: please, please, please check your resume thoroughly for typos, incorrect info, any weirdness at all before you send it out. There are no backsies once you send it out. The best way to do this is to have a trusted (but neutral) friend read it for you, looking for any mistakes that your own eye might have skipped over.6. The victim-of-spellcheck resume.Remember a second ago, when I said that you should check the resume to death? That has a caveat: don’t depend on your word processing app’s spellchecker. The spellcheck program won’t flag words that may be used wrong, but are spelled perfectly fine (too/to/two, there/their/they’re, etc.). And don’t get me started on AutoCorrect†¦Always have a human read it thoroughly to make sure you’re saying what you think you’re saying.We are our own worst enemies sometimes, and nowhere is this more common than in a job search. Stay out of your own way, and you might be amazed at the opportunities that come along.

Managing across cultures- Cross cultural observation Essay

Managing across cultures- Cross cultural observation - Essay Example ng different cultural backgrounds interact with each other, their behaviors are â€Å"interpreted† as members of a bigger culture such as class, ethnicity, gender, or even religion. When people from among a similar â€Å"larger† culture interact with each other, their behaviors are â€Å"interpreted† as part of a smaller culture such as family and community. In this paper, a group of individuals from a different culture will be observed to gain insights on how they interact with individuals from among their â€Å"own,† and how they interact with people from a different culture. For the assignment, a group of employees from a diner called â€Å"The Capital† were observed. The team consists of 5 Italian males from different age brackets. Two are judged to be from the mid-30s, two from between 40-45 years, and one who is around 60 years old. The 60 year old male is deemed to be the one who owns the diner, if judged from the way he issues orders to the other employees. Two of the employees take charge of getting the customers’ orders, while the remaining three cook or make the food. Taken generally, they all appear to be easygoing individuals who run the diner. They scream a lot among themselves --- sometimes when informing the others of the orders given by the customers, and sometimes when throwing jokes to each other. They also seem to not have much rules going around the diner, as they can easily shift from screaming orders, to being tough, to throwing jokes to customers and to each other. It is not a rowdy place, however, despite all the nois e from the loud voices talking at the same time most of the times. Stemming from a background where screaming is not a norm, the interaction among the Italians can easily appear aggressive. In the experiences during the course of the observation, there had been several instances when the loud voices took other people by surprise. From a personal viewpoint, these reactions were from people who do not know yet the atmosphere in

Discuss how psychological research into false memories has improved Essay

Discuss how psychological research into false memories has improved the reliabilty of eyewitness testimony - Essay Example The most important variables in eyewitness identification include perception, memory, communication and candour of the eyewitness. However, it has been a tough job for even trained observers to make accurate identification of the eyewitness. In this background, research in cognitive psychology on the subject of false memories proves to be greatly invaluable and such studies influence the reliability of eyewitness testimony immensely. As Daniel L. Schacter purports, experimental and theoretical studies of memory reveal that errors, distortions, and illusions are fundamental aspects of remembering and recollection. For the last two decades, there has been renewed interest in memory errors and distortions within psychotherapy and neuropsychology. â€Å"It is in the context of this debate that the term ‘false memory’ has come into common usage in psychological research. False memories refer to recollections that are in some way distorted or, in extreme cases, involve rememb ering events that never happened at all.† (Schacter, 1999, p. 193). Therefore, psychological research into false memories can greatly contribute to the reliability of eyewitness testimony and this paper makes a reflective exploration of how such examinations can improve the reliability of eyewitness testimony. ... The findings in the recent studies on the development of false memories prove that benign memories can be distorted in various ways during the process of encoding and retrieval. As Rowland W. Folensbee maintains, â€Å"research into false memories does not call into question the existence of memory processes that could maintain implicit traumatic memories. In fact, recent neuroimaging research offers support for the existence of flashbacks that not connected to explicit memory processes. (Folensbee, 2007, p. 119). Therefore, the recent studies on the process of recovering implicit memories have introduced a new way of understanding the working of false memories and these researches contribute to the comprehension of the fundamental aspects of memory. It is fundamental to realize that the cognitive psychologists have identified the occurrence of false memories and the recent experimental research in the area contributes to a better analysis of false memories. The significant connecti on between the recent psychological research into false memories and the reliability of eyewitness testimony cannot be questioned, because the developments in this area of neuropsychological research have contributed to the reliability of eyewitness testimony. One of the core aspects of the judicial process has been the reliability of eyewitness testimony and every attempt to improve its validity has great implications in legal psychology. According to Tversky and Fisher, it is fundamental for the participants in the judicial process to recognize the fallibility of witness memories. (Tversky and Fisher, 2000). The recent studies in neuropsychology concerning human memory focus on the susceptibility of the

Compare, analyse and review excerpts from Mao tse-tung and Lin Piao Literature

Compare, analyse and excerpts from Mao tse-tung and Lin Piao - Literature review Example In his excerpt in the Voices of Terror, Piao supports the three strategies used by Mao to start a revolution in China. The two leaders were phenomenon in bringing a revolutionary leadership and political environment in China (Bennett, 2003). They led their people in great revolutionary wars against oppression by nations such as Japan. They used the people especially peasants to fight great battles using simple strategies that were well thought and planned. The two excerpts are similar in that they talk about fighting a people’s war to bring revolution in China. The two leaders wanted to address the injustices and oppression that the Chinese faced in the hands of the Japanese. Led by Mao, the Chinese people experienced victory in the national democratic revolution. Their greatest victory was in the socialist revolution. Mao’s aim was to start a revolution that would seize and consolidate political power for the Chinese people. Mao’s success lied in the fact that he integrated the truth of Marxism-Leninism with the concrete practice of the revolution. He enriched the truth in Marxism-Leninism by using his masterly in generalization, summation and experience gained during the protracted revolutionary struggle (Kau, 2005). His leadership background and religious principles contributed to his success in leading a group of peasants to fight a great battle and obtain great success. Both Lin Piao and Mao Tse-tung used the theory of the people’s war to fight for their people and obtain great success in battle and political influence. This theory, roved by the long practice of the Chinese revolution was in accordance with the law objectives of such wars. The war was valid for China and revolutionary struggle in other countries throughout the world. For example, Lin Piao in his excerpt argues that Mao’s strategies should be used in different cities to assert the war and amass vast political influence and power for the oppressed people (Laqueur, 2004). Both

A report on the poultry industry

A report on the poultry industry This report studies the poultry industry in the Sultanate of Oman, highlighting the strong performance and growth in the future. Will be identified ASaffa food as producer and supplier of its products and its position as market leader in the industry. The important cultural and social trends reported are the increase consumers awareness of healthy food, as well as the changes of the economic climate. It was found that the attractiveness of poultry industry has declined because the highly competitive of rivalry and power of buyers and also higher threats from substitutes. Its also addressed that the position of ASaffa is medium of the change of the attractiveness of the industry. Three significance functions of ASaffa : first is the logistics and Distribution network , where ASaffa can make efficient and quality control of distributions of its products through the network in the country. Secondly operations, which includes inventory management, quality assessment which support in value creation and third one is sales and marketing which keep ASaffa completive by providing promotions offers. In other side, found that ASaffa has three important resources and capabilities which can make its extremely proficient supply chain; success full supply chain, brand reputation and the location of the firm. At the end, recommendation is in two manner, a short term by budgeted more cost on advertisement of ASaffa as a healthy producer and convenience the consumers that the farm using natural chicken feed. In the Long term, recommended to focus on differential factors like diversify into more profitable fresh and frozen food due to probability of increase in the cost of production of the industry and which lead to less probability. Table of Contents: 1.Introduction 4 2.External Analysis: 5 2.1Macro environmental factors affecting the Industry (PEST Analysis): 5 2.2Porters Five Forces Analysis: 6 2.3Comparison of industry Attractiveness for ASaffa: 8 3.Internal Analysis: 8 3.1Assessing of food chain ASaffa Foods participate in: 9 3.2 Value chain Analysis of ASaffa Foods: 9 3.3Assessing a significant Resources and Capabilities of ASaffa Foods: 10 3.4SWOT Analysis: 12 4.Strategy Options: 12 4.1TOWS Matrix 12 13 4.2Scenario Analysis: investigate different futures: 14 4.3Strategic Direction with Ansoff Matrix 14 5.Recommendation: 15 6.References: 16 Introduction This report study ASaffa Foods S.A.O.G (ASaffa) position in the Food industry in Sultanate of Oman. To understand ASaffa Foods Strategy, will assess its internal operations and then its successful. Then, can make recommendations for sustained competitive advantage of a future based on an assessment of external factors that affect the market. With the growth of economic globalization, Food industry in the Sultanate of Oman becomes an additional significant last ten years. The poultry industry is extremely competitive in Oman and ASaffa Foods is leader of the market with biggest annual production in Oman, Gulf Countries and other countries. ASaffa raised its continuing ability to meet the growing demand in the country and abroad. Starting with capacity of 7500 MT in 2004 and increased to the current capacity of 17000 MT per year. The company I planning to add more capacity to achieve the capacity of 21,000 MT by end of 2011. In addition, the company announced its entry in Bahrain and Yemen, and is planning to enter Kuwait in the near future. The revenue driver of the Company is 35 % from Omani markets. The vision of ASaffa is to become No. 1. and mainly winning diversified food firm in Middle East. The products of ASaffa are natural, healthy and slaughtered as per Islamic law Halal. A Saffa has produce a frozen and fresh chicken products. Although, that Dhofar Poultry Company SAOG , Barka Poultry Company and Sohar Poultry are the main competitor of ASaffa Company but ASaffa is still a single player in the industry in Oman with 25 % of market share . To meet the increase demands from domestic from Oman and Gulf countries, ASaffa has a big capacity of its farm which allocated in Thumrait in the south of Oman, which is the most modern international manufacture techniques and machinery. With a home grown market share for poultry products of over 25 per cent and plans to increase this to nearly 35 per cent in the near future, ASaffa Foods core business is making great strides to reduce the dependency for chicken imports to the Sultanate (Oman Observer newspaper, Feb 1 ,2011). In addition, and as part of its plan, ASaffa continues to maintain its reputation as a leader in the food market and domestic production in Oman through the establishment of a study facility for the production of table eggs for 100 million annually, and manufacture of processed meat products. ASaffa uses its skills and expertise to assist in issues of food security in the Gulf Countries. Where the company working as a consultant to assist in the build and operate of the largest poultry manufacture in Qatar. External Analysis: The external environment analysis provides the company with a significant external link between its customers, competitors and the products it offer. In this section will analysis the external macro environment that affects the industry by using PEST analysis and examined how it will impact the profit of Al Saffa . After that will assess the position of the competitive environment by using Five Porters and will look at to the attractiveness of the industry to Al Safa in the upcoming years. Macro environmental factors affecting the Industry (PEST Analysis): This step is to identify the trends and issues that will affect and change the industry. Political Factors: The government of Oman encourages the supports the business of food toward the food security in the country by grants such companies. In Oman, Exempting Wholly Omani Owned Companies from Tax for 5 Year (The law of income tax on companies, Oman,1975). This trend is give the company opportunities brought by changes of the government and public attitudes toward the industry, changes in political institutions and the direction of political processes, legal issues, and the overall regulatory climate. Economic Factors: The economic changes in the world led to increase the level cost of food consumables, hence the consumer are thinking of other alternatives food at low prices. For example, buy frozen chicken at the lowest price rather than fresh chicken with higher-price. To compete on the low cost alternative, the company produces a frozen food instead of focusing on a fresh food only. With international commodity prices rising it will also become increasingly expensive to import food products making it more important than ever for the Sultanate to lower its dependency on imported food (Oman Turbine, 2011). Social Factors: The main social trend is increase of the customers awareness of the health food, and this lead to produce a healthy and fresh alternatives food. This trend gives the opportunity for the Company as the main player of Poultry Farms in the market. But in other side, its also making a potential threat in niche farmers markets in the internal region of the country which focus in produce the fresh Poultry Farms. During last three years, ASafa achieved and gaining Macro poultry industry in Oman and also invested the opportunity in the market. On more social factor is the trend of people to be more convenience by buying their needs from a single store includes all the products. This trend also makes the company the opportunity to increase demand for its products due to the distribution of their products to the largest number of retail market. This is an opportunity for also people to buy a fresh poultry in a manner faster without loss of time and effort where the consumer does not need to go to poultry farms to buy fresh poultry. Technology Factors: ASaffa has a modern international manufacture techniques and machinery. However, the technology is changing rapidly and do not need to spend more cost to renew or replace the old machine for long term. Porters Five Forces Analysis: In this section will assess the attractiveness and profitability of the poultry sector in Oman than assess the relative position of the company in the industry . Threat of substitutes: by examining the market, the threat of substitutes is high in poultry in Oman because ASaffa Foods faces many indirect competitors from farmers markets. Existing indictors in the local market , the indirect competitors are potential substitutes to ASaffa Foods and create threats in the future. Farmers markets have seen a significant expansion in Oman and providing a fresh food with convenience choice. With increasing the health consciousness towards health alternatives, the farmers markets sell fresh products and natural produce and this also cause a threat potential in the future. Degree of Rivalry: in Oman, the poultry business is highly competitive. Because the small number of main players in the market and lack of differentiation due to nature of products, a high degree of rivalry is exists in the market. Hence, the competition is based on price and other factors like sell location and choice of product. There is an increase in future rivalry due to the entry of new local company Barka Food (because their business will focus on the north area of Oman, which have a large number of the population) and also new competitors from UAE and Saudi Arabia which will make the industry further competitive and risky threat in future . Barging power of suppliers: bargaining power of suppliers is extremely very low. ASaffa Foods controlling market share for poultry products of over 25 per cent and numbers of local suppliers have a very limited choice of intermediaries to select from. Thus, ASaffa Foods is the main customer and purchaser of raw material in the industry. On the other hand, this set to change with the entry of new companies with Government policy increase the competition in the industry. Therefore, the bargaining power of the suppliers is a middle in the future because expect a bigger selection to deliver to. Barging power of buyers: the buying power of customers is in an increase. The government raise the level of food security by supporting and encourage the small-scale producers and reduce the competition barriers by allow farmers markets to come in the market which lead to increase customers selections (Al Watan newspaper, 2009). As a result, the customers barraging power is increase and thus, the increase of customers bargaining power will enable customer to compare prices and select the cheaper alternative and this aspects take customers barging to a further medium level. Threats of new Entrants: the threat of new entrants is low and this is due to the role of government of Oman to support the local business of food toward the food security in the country. ASaffa also says that it has no fear of other competitors entering the market place either in Oman or the region (Times of Oman, 2010). Despite that this market does not require a high infrastructure, but its needs experience to manage the project efficiently and its easily to be exposed to losses because spread of diseases (e.g Bird Flu) or change the social factors of people regarding the health food. Comparison of industry Attractiveness for ASaffa: From previous section on the Porters Five factors analysis, the poultry industry identified reasons of the weak bargaining power of suppliers and buyers and barriers to entry. Consequently, the company achieves profitability until now. Therefore, the position of ASaffa is medium of the change of the attractiveness of the industry. Also, the profit of Company may be decrease from high to medium in future. The reasons for this are increase in bargaining power of suppliers and buyers with the bigger rivalry and the entry of new companies. When the industry attractiveness and profitability has decreased from earlier levels, the capability to do better than its rivals depend on the Companys resources and capabilities which can develop in the future. Industry Attractiveness / Profitability of ASaffa Foods until now. Internal Analysis: In this section will identify the major resources and capabilities of ASaffa Foods by evaluating the situation of ASaffa Foods in the food chain to participate in and examine the major role within ASaffa Foods value chain which delivers the large amount value to the firm. Assessing of food chain ASaffa Foods participate in: ASaffa Foods is the sole supplier of all their chicken products and the food chain is provide wholesale with a channel to reach end consumers. The Company has a big farm with high capacity and intends to increase the production in the future to meet growing demands in Oman and Gulf countries. The ASaffa farm is on the main highway between South of Oman (Muscat city) and South ( Salalah city) which make distribution process are quick and well-organized. The Farm has its own water supply . From the poultry resource, no serious issues of supply chain face the ASaffa Foods. A dedicated Supply Chain Management (SCM) team works round the clock to identify potential suppliers and procure the required high quality raw materials in a timely manner (www.asaffa.com). Value chain Analysis of ASaffa Foods: ASaffa has made possible 100% product availability through its branch Sales offices spread across Oman covering all the regions and the interior markets. This is a very healthy sign of effective and intensive distribution system across the country. The total coverage exceeds 1600 outlets. With extensive branch network covering entire Oman, our reach is not just limited to groceries, we also cater to restaurants, butcheries, catering companies and other institutions. There are three main value creating functions to deliver Companys commitment: Logistics Distribution Network: the chickens feed is manufactured in ASaffa and therefore, the company has own operational control of the logist to conduct QA audits to ensure that the products is in a high manner. ASaffa Food is the sole supplier of all their products and its control the network of distribution of its products. To ensure that ASaffa products are available in every Hyper Super Markets and retail stores, ASaffa has owned a fleet of 25 reefer trucks to deliver a frozen and fresh product to be available to the customer at all time and across Oman. Operations: this includes inventory management, customer satisfaction and quality assessment. ASaffa offers a large choice of new products to its consumers. Quality Assessment: ASaffa has a commitment of the importance of the quality of its Clients/Buyers and to deliver highest quality of products .Also, the Company implements a Hazard Analysis and Critical Control Points systems. Furthermore, the chickens feed is manufactured in ASaffa farm by using a scientific feed management and this allow the Company to control the quality of natural fed. Inventory management: using a technology to make sure that stock level is adequate at all time. Also, using forecasting system to prevent unexpected increase or decrease in demand of the product. Sales and Marketing: as mentioned before, ASaffa Food is the sole supplier of all their products and its control the network of distribution of its products. Therefore, ASaffa Food is compete successfully and increasing its sales by a promotion of a product inside a shop, committed to deliver the fresh products to retailer on time and enhance a consumer research and environmental changes. This is an important to identify and use a strategy to compete successfully in future. Assessing a significant Resources and Capabilities of ASaffa Foods: Strategy capability examines different types of resources and competence within the organization in order to survive in the market. There are two types of resources, first is physical or tangible of the organization including (finance, Plant and labour). The other resource is the intangible resources which consist of (knowledge, brand reputation and information). To compete, ASaffa Foods is using strategy of differentiation and cost leadership by adopting an efficient supply chain to control the cost and brand image. Asaffa growth-oriented strategy to branch out into other complementary products began in 2009 by adding value-added packaged food products. The packaged products are currently out-sourced from the UAE and its contribution to the companys bottom line is less than 10 per cent. ASaffa has four significant resources and capabilities: Successful Supply chain: ASaffa food has an efficient distribution network across the country. The tangible assets such a manufacture of Chickens food and technological capabilities are important for ASaffa food to achieve a higher EBIT. But successful supply chain in inadequate as a distinct competency. Brand Reputation: ASaffa Food has built a brand reputation as providing a fresh food and Halal local products (The term is used to designate food seen as allowable as per Islamic law). This has already been through the consumer experience with products and also advertising campaign undertaken by the Company to promote its products. The reputation of the brand is very important of the consumer satisfaction. Therefore, the reputation is not a competitive advantage .it is a point of equality that the Company must have in order to compete. Financial position: the Company has a good financial position in the market .In addition; the government has supported the company by a Tax exemption which was expired in 2009. Regardless of the tax deducted for the next years, the profit after tax is expected to increase for the next two with an growth plan. Location: ASaffa has a big capacity of its farm which allocated in Thumrait in the south of Oman. This location gives ASaffa more advantage to build a big farm with water resources, government subsidy by not charging any cost of land and also near the big city in Oman. Despite the above resources and capabilities of ASaffa, the Company has facing a change in its top management. The growth on Omani economy has resulted in number of opportunities available to professionals. this created a challenge for ASaffa to change its HR policy by encourage the existing top management by pay high salary and others benefiters. Tax exemption which was expired in 2009, will lead to high cost of structure for next years. In addition, ASaffa has a large capacity of the production of the fresh chicken and to change to frozen chicken, it would be more cost for the Company. SWOT Analysis: Examination of the internal and external environment is significant measurement of the strategic planning process. SWOT analysis gives information that is useful in matching the resources and capabilities of ASaffa to the competitive environment. Summary of SWOT analysis of ASaff Food External Analysis Internal Analysis Opportunities : Low of new entrants Government support. Strengths: Strong brand name Good reputation Healthy and quality food Distribution network Create new products Location of the farm. Threats Substitute products. Industry is highly competitive. Shift the consumer from fresh products to frozen foods. Trade barriers between Oman and other countries e.g Yeman. Weaknesses: High cost structure. Losing effecting top management Strategy Options: TOWS Matrix By examine the Company Threats and Opportunities (External Environment) and the weakness and strengths (Internal Environment) , it can be understanding ,identifying and developing a strategy options for ASaffa Food. Its important for ASaffa to build the majority of its above strengths, avoid its weakness, take advantage of the opportunities available and control its threats. The following is the TOWS Matrix, gives A Saffa the options that can be could followed: External Opportunities (O) Low of new entrants/Government support. External Threats (T) Substitute products./Industry is highly competitive./Shift the consumer from fresh products to frozen foods./Trade barriers Internal Strengths (S) Strong brand name/Good reputation/Healthy and quality food/Distribution network/Create new products/Location of the farm. SO Maxi-Maxi Strategy Using strengths to maximize opportunities. ST Maxi-Mini Strategy using strengths to minimize threats. Internal Weaknesses (W) High cost structure/ Losing effecting top management. WO Mini-Maxi Strategy minimize weaknesses by taking advantage of opportunities. WT Mini-Mini Strategy minimize weaknesses and avoid threats. From the above evaluation of options, the Maxi-Maxi Strategy which use strengths to maximize opportunities is the most benefit to achieve the mission and vision of ASaffa Food. Scenario Analysis: investigate different futures: Scenario Analysis is useful way to assists ASaffa to make judgment in the situation of the different futures that could arrive. The take steps of make scenarios forces ASaffa to challenge its assumption about the future. By determining the Company plans based on a possible scenarios, than Company can make sure that its decisions are right even if environmental changes. The following is same of Scenario analysis process for ASaffa Food : High cost structure: ASaffa is planning to become a number 1. In the Middle East by soon. this can be done by providing a high quality of the fresh and frozen food with competitive price. From the PEST analysis, it was reported the key factors of political, economic, social and technological that impact the cost of products in ASaffa food. Thus, the key assumption of reducing a cost of products are: Build a new farm of poultry in North of Oman to increase the sale and reduce the cost of sale. Using international advert to keep up a market position of ASaffa products in order to increase the sale of fresh products Build a marketing plan to sale the fresh products during the period of validity, so that the company not losing a cost of products if the is expired. Developing the above Scenarios: A Saffa can start with improbability scenario of build of new farm in North of Oman . the future scenario will one of the following: Economy in Oman going up: with government support to the local firms to be more competitive. Hence the Company will have a sustaining competitive advantage over ten years. Economic slowdown : then the Company will have more cost of capicty which effect the cost advantage and loss the market. Strategic Direction with Ansoff Matrix Defining strategic direction might be a big challenge for Asaffa Foods. Ansoff Product/ Market matrix is a tool to recognize the basic option and directions for Asaffa Foods. Taking into consideration Asaffa Foods approach to develop new product and penetrate new markets, four different possibilities can be applied. Taking into account these combinations, Asafaa Foods seem to successfully attract and penetrate the highly competitive markets by offering its high quality products in a competitive price as the company have a competitive cost advantage. This itself will additionally define its market development and growth with reputation locally as well as existing market and internationally as new market, which will develop and enhance the existing products in the new markets. Asaffa could also move toward product development strategy with their existing capabilities or creating new ones to assure total satisfaction of the changing needs of the customer by developing new products. The company can also implement a diversification strategy and add new production lines such as dairy products as it has the capabilities and resources. Recommendation: In future,Asaffa should have a framework and control models. Those models have set targets, feedback, and measurement of performance (Frances, et al, 2007). For instance, the Company by applying those models can recognize if there is a gap between released direction and desired trend. By this technique, Asaffa Foods can set a plan for unforeseen events and circumstances. As an example, in the near future, there will be more existing or new Food production companies entering the local market. In this situation, Asaffa Foods can use its cost control advantage and adjust its plans to overcome the change in the aggressive competitive forces. The variable actions are planned by Asaffa Foods in nonstop developed process to administrate and control the unforeseen events the dynamic changing environment. Those actions are best technique to maintain the existing competitive advantage associates with the firm (Frances A. et al, 2007). By apply this technique; Asaffa Foods will improve the strategic planning which therefore, keeps the company doing well in long term

Combining Fact and Fiction in the Writing of Frederick Douglass’ The He

Combining Fact and Fiction in the Writing of Frederick Douglass’ The Heroic Slave After the successful publication of his autobiography, escaped slave Frederick Douglass decided to tell the story of a fellow ex-slave, Madison Washington, and his rebellion aboard the Creole slave ship. Rather than writing a purely historical account of the events, Douglass chose to embellish and alter the truth, creating The Heroic Slave, one of the first historical novellas and the first known piece of African-American fictional literature (Andrews 11). Douglass' choice to write the story as a fiction made the novella easier for readers to relate to and, therefore, more appealing to their sympathies. The Heroic Slave is based on the historical 1841 slave rebellion led by Madison Washington aboard the New Orleans-bound slave ship, the Creole. In his telling of the story, Douglass includes embellishments on, alterations to, and omissions of certain historical facts. By comparing his novella to other documents citing the actual occurrences, we can analyze the changes Douglass' made t o the story and why he chose to make them. Douglass' does not immediately discuss the Creole slave ship rebellion. Instead, the first three parts of The Heroic Slave concern the life of Madison Washington, the slave who would eventually become leader of that rebellion. In Part I, Douglass introduces us readers and Mr. Listwell, a white traveler, to Madison Washington. We overhear his soliloquy on the suffering he must endure as a slave. In this speech we are given the reason for his upcoming flight from slavery: "I am galled with irons; but even these are more tolerable than the consciousness, the galling consciousness of cowardice and indecision. Can it be that I... ...dom to make many authorial choices that made the story of Madison Washington's rebellion aboard the Creole a more effective case for the abolitionist cause. Through embellishments, alterations, and omissions, Douglass molded the history of the revolt to better serve his purposes. A simple, utterly accurate telling of the story would not have been nearly as powerful to the abolitionist movement. Works Cited Andrews, William L. Introduction. Three Classic African-American Novels. Ed. William L. Andrews. New York, Penguin Books, 2003. 7-21. Douglass, Frederick. The Heroic Slave. New York, Penguin Books, 2003. Jones, Howard. "The Peculiar Institution and National Honor: The Case of the Creole Slave Revolt." Civil War History. Volume 21. Mar. 1975. 20-50. MacDonald, Robin. "'The Heroic Slave': Frederick Douglass' Revolutionary Revision." 1996. 20 Apr 2004.

An Ounce of Cure Essay

There comes a time in every person’s life when they reach the point where they are no longer a child, but an adult. â€Å"coming of age† is not something that usually happens in one exact moment but a gradual experience. In Alice Munro’s â€Å"An Ounce of Cure†, the narrator recalls her past as a teenager. During these years, she experiences heart-wrenching situations that no one her age should ever have to experience. Though, this leads to her â€Å"crossing the bridge of innocence†. Although â€Å"coming of age† is a positive turn, it requires negative experiences to be complete. The narrator endeavors the â€Å"coming of age† through her poor relationship choices, depression and irresponsibility. The narrator’s complicated relationship with her previous boyfriend, Martin Collingwood, triggers a lot of complex situations, which ultimately leads to her rapid maturity. This becomes evident in the story when she reflects on her relationship and realizes all its faults. â€Å"It doesn’t really surprise me- to remember all the stupid, sad, half-ashamed things I did, that people in love always do† (Munro 79). It becomes clear that the narrator realizes that the poor relationship, she was involved in is all a mistake. Being able to realize the mistake, indicates her maturity. She now understands that it is not worth spending her life in regret for her previous actions and moves on. Similarly, the narrator explains her feelings towards Martin after her breakup, â€Å"But there was a positive, a splendidly unexpected result†¦I got completely over Martin Collingwood† (84). Although Martin, being the narrator’s first boyfriend, she is quickly able to overcome her sorrow, misery and self-inflicted pain that she went through during the past days. This would seem difficult for her considering it was her first love, as well as her constantly recalling back to the moment they kissed, â€Å"I would torture myself with the exact recollection of Martin kissing my throat† (80). All the problems and situations caused by her past relationship has resulted in a deep depression that the narrator suffers for days to come. The narrator’s inability to get over her previous relationship, leads to her downfall that she encounters. Accordingly, when the narrator sees her previous boyfriend in a school play, she begins to reflect on her past. â€Å"The beginning of months of real, if more or less self inflicted misery for me† (77). The narrator experiences suicidal thoughts, being the true reason that she becomes an adult. However, there is a silver lining to her depression. Experiencing such feelings at a young age helps her to mature and grow quicker than most. She is able to come to terms with herself and accept that what happened, happened for reasons that are beyond her control. One would never be able to admit that they cause themselves misery, as the narrator did. Likewise, when the narrator comes home after babysitting the night of the incident, she explains what happened to her mother. â€Å"I told her everything from the start, not omitting even the name of Martin Collingwood and my flirtation with the aspirin bottle, which was a mistake† (80). It becomes evident that the narrator has gone through serious depression and ultimately suicide in a desperate escape to end her misery. Having the ability to come out in the open during her conversation with her mother and explaining the situations that she has been through demonstrates without a reasonable doubt that she grew not only mentally, but psychologically as an adult. Her immense courage is revealed when she comes to terms with her situation in the conversation between her and her mother. The depression that the narrator experiences contributes to her experiencing the â€Å"coming of age† and leads to her irresponsibility, being the final reason for the narrator to experience â€Å"coming of age† â€Å"Coming of age† exists through the narrator’s irresponsibility. While babysitting at the Berrymans alcohol seems to be her escape. â€Å"I poured a little whisky from each bottle†¦I drank it off as quickly as possible† (79). This demonstrates lack of discipline. This situation has allowed the narrator to mature, it allows her to be able to recognize that she was completely responsible for everything that happened that day. Similarity, after Mr. and Mrs. Berryman came home, the narrator realizes why she is unable to hear them at the driveway. â€Å"With the noise we were making, they have no doubt heard us as soon as they got out of the car† (80). The narrator experienced the coming of age because she is able to understand her friends and her irresponsibility that night, by realizing that the reason they had not heard the Berrymans was because of the loud noises they were making. Being able to understand one’s own irresponsibility takes a good amount of knowledge and understanding, that a child would not be able to process, demonstrating the narrator is experiencing the â€Å"coming of age†. Relationships, depression and irresponsibility has shaped the way that the narrator experiences â€Å"coming of age†. All the events that occurred in her life shape the way she lives today. Her rough relationship taught her how to deal with depression situations and overcome them herself. It also showed the narrator things about her self that she may not have known. Lastly, the narrators’ irresponsibility while babysitting was a subliminal cry for help, but truly it was the one step for her towards experiencing â€Å"coming of age†. Ultimately, without the narrator experiencing the negative experiences in her life, her â€Å"coming of age† would not have been complete.

MSU Drumline newsletter (create a newsletter project) essays

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